Strategy from data

23/10/2019 09.30 - 09.45

Keynote17th floor (Event Hall A/B)Keynote

Data is usually a cold and tactical tool. But it can be warm and strategic. Be inspired by how to do this with lessons from the music industry… and be warned about the perils of getting this wrong by lessons from presidential politics.

David Boyle
DirectorAudience Strategies